The Color releases new song and video for “No Greater Love” today (DREAM Records) to all digital retailers. The song is the epitome of a summertime bop. The song marks the band’s fourth release off of their much anticipated upcoming album (October 2021) and it reveals a fun and energetic vibe that carries a little bit of 80s nostalgia. As part of the release, the group releases the music video which was directed by Andrew Bergen and produced by Tyler Friesen from The Film Collective.
Frontman Jordan Janzen shares a bit about the writing process. “The chorus melody came to me after a morning run. I was standing in my kitchen, making breakfast, and suddenly it was right there, in my head. I was so stoked about it that I laid it down in my voice memos and sent it off to the guys, immediately. Realistically, 95% of the time when I bring a melody to the table, it will get tweaked and improved in the session. But this was a rare situation where the melody you hear in the final version is the same as the initial idea. It just felt right. Once we had that, the rest took shape quickly.”
Produced by Bede Benjamin-Korporaal, the infectious vibe and uplifting nature of “No Greater Love” will make your feet tap and your hips sway. The song is a celebration of the love that God has for us, regardless of our imperfections or the mistakes we’ve made. It reflects on the reality that He knows the finest details of our lives, the good, the bad and the ugly, and celebrates the truth that He loves us like no other, despite our shortcomings. There’s no greater love!
Written with Bede Benjamin-Korporaal and Carter Frodge, and produced by Bede Benjamin-Korporaal (Hillsong Young & Free, Passion, Chris McClarney) “No Greater Love” follows the success of their most recent single “Better Way” and their previous singles “Surprise” and “The Kind Of Man” (Surprise at #27 & The Kind Of Man at #42at Audience Airplay).
Listen or buy “No Greater Love” HERE.