REACH RECORDS, ANDY MINEO, LECRAE KICK OFF THE SUMMER WITH AN EXCLUSIVE “COMING IN HOT” REMIX PACK FEATURING AFROBEAT, ELECTRONICA, AND DANCE MIXES OF THE VIRAL HIT!
Atlanta, GA (June 1, 2021) With Memorial Day Weekend marking the end of spring, Andy Mineo, and Lecrae are welcoming the summer with “Coming In Hot” and new remixed versions of their viral hit! Building on its popularity of “Coming In Hot” as the #1 selected track on IG Reels, Reach Records, has unveiled four fire remixes of the hit song by globally celebrated DJs & remixers: Wuki, Will K, DJ Promote, and Ace & DJ Tag. The remixes build upon Shama “Sak Pase” Joseph’s original production and add Afrobeat, Dance, and Electronic Club influences for a global appeal! Access the “Coming In Hot Remix Pack” here and check out the videos below.
Released by Andy Mineo and Lecrae on Reach Records in 2018, the original version of “Coming In Hot” first surged in popularity in 2019 after Will Smith shared it on his TikTok account. In Smith’s first post ever, special effects wizard and video content creator, Caleb Natale, scrolls through photos of Will Smith on his phone while “Coming In Hot,” played in the background. Suddenly Smith is plucked from the screen and into reality. Dazed and confused, he glances around, stating, “I guess I’m on TikTok now. That was weird.”
Already a fan favorite, “Coming In Hot” climbed steadily and by January 2021, “Coming In Hot,” had seen a 400% increase in day-over-day streams. By February was trending at #2 spot on Instagram Reels, and peaked at #1 on IG Reels in April. Insanely popular on social media, “Coming In Hot,” has been featured over 200,000 times on Instagram and over 51,000 times on TikTok! Celebs and influencers: Kim Kardashian, Jordyn Woods, Kristen Bell, Common, LeBron James, Toni Braxton, and more have all posted content using “Coming In Hot.” An unofficial sports anthem, Steph Curry calls it his theme song! The song is already a favorite for sports fans who have heard it spinning during The Super Bowl, NBA Finals, posted on the social pages of Fox Sports, ESPN MLB, and more! On its way to being certified RIAA certified Gold by the RIAA, “Coming In Hot” has sold over 450,000 units to date independently.
Click here and watch Andy Mineo shares how “Coming In Hot” became in HOT and access the “Coming In Hot Remix Pack” here. Check out the original version and the remix videos below.
For more information on Reach Records, please visit www.reachrecords.com and on social media @ReachRecords. Follow Lecrae at www.lecrae.com @Lecrae. Follow Andy Mineo @AndyMineo.