Syntax Creative didn’t have to travel far to find its newest partner, Franklin, Tennessee-based WieRok Entertainment, a business that offers label, studio, film, and book-publishing services. The first two releases under this deal are Sean BE’s “Step Into My Story” which is available today and Madaline Garcia Heriges’ lullaby project Adventures in Sleepland, which will release everywhere on June 17, 2022 along with a full-color picture book.
“The story of Syntax is similar to WieRok in that it’s a product of passion,” WieRok COO Tammie Wieland said. “Syntax has the team and vision to propel us even further. The digital landscape is an ever-changing and evolving platform. It’s critical we’re a step ahead and embrace partnerships with those who are forward-thinking to capture a larger audience.”
“WieRok is positioned to succeed,” Syntax Creative CEO Timothy Trudeau said. “They aren’t just managing artists, they also have one of the finest facilities in town to help their artists create better art.”
In addition to Garcia and Sean BE, WieRok’s creative roster includes five-time Dove-nominated artist Steven Malcolm, Tyrone Crawford, T.S. Wieland, Tyler Moody, and Mario Romero. WieRok CEO Lance Wieland brings 35 years of business experience to the company.
“As many firms continue to downsize, WieRok is expanding,” Trudeau said. “Many are only as good as the outsourcing they’ve secured. WieRok strategically positions themselves in a way where they can control the timeline and quality, which of course gives them an advantage.”